Our Serum & Set Brow Gel is a serum-powered brow gel that styles while supporting healthier looking brows.

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Behind The Formula

SERUM & SET BROW GEL

A high-performance, serum-powered brow gel designed to set and care for your brows in one effortless step. Serum & Set delivers a flexible, light-to-medium hold while helping brows appear healthier and more conditioned.

Applies like a serum then sets your brows in place without feeling like a traditional gel. The lightweight formula has a thin, serum like texture that glides effortlessly through the brows, smoothing and defining without stiffness, flaking, or residue. Brows are left soft, polished, and comfortably in place throughout the day.

Powered by a blend of peptides, botanical extracts, vitamins and other care focused ingredients.

Created for everyday wear, our Serum & Set Brow Gel helps enhance your natural brow shape with a clean, refined and hydrated looking finish because your brows should feel as good as they look.

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  • Close-up of pink flower petals in a petri dish on a light pink background

    Botanical Extracts

    Featuring Trifolium Pratense (Clover) Flower Extract and Trifolium Pratense (Clover) / Vigna Radiata (Mung Bean) Sprout Extract, this blend of plant-based ingredients helps support the appearance of fuller, healthier-looking brows. These botanicals work to condition and care for each hair, leaving brows looking naturally enhanced, balanced, and well-maintained.

  • Peptides

    Powered by a multi-peptide complex including Acetyl Tetrapeptide-3, Biotinoyl Tripeptide-1, Myristoyl Pentapeptide-17, Myristoyl Hexapeptide-16, and Myristoyl Tetrapeptide-12. These peptides work to condition and help improve the look of each hair, enhancing the overall appearance of brow thickness, strength, and definition.

  • Vitamins

    Formulated with Panthenol (Pro-Vitamin B5), known for its conditioning benefits in cosmetic formulations, this ingredient helps keep brows feeling soft, hydrated, and flexible. It supports a smoother, more polished, and hydrated-looking finish without stiffness.
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Behind The Brand

TAYLORED TO COSMETICS

Taylored To Cosmetics exists for those who wants to feel confident, elevated and effortlessly put together every single day.

We create products that are equal parts considered and functional. Every detail, from the way something looks to the way it feels and wears, is designed with quality and purpose at the forefront.

Our approach is timeless over trend driven, intentional over excessive. We're not here to add noise to your routine we're here to earn a permanent place in it. Products that perform, that you actually reach for, and that make getting ready feel like something you look forward to.

At the heart of everything we do is a belief that beauty should feel empowering, not overwhelming. Refined, dependable, and quietly confident just like the person using it.
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Behind The Founder

ELLIRA TAYLOR - FOUNDER

It was born from a simple belief that when you feel put together, it changes the way you carry yourself and show up each day. I wanted to build something considered and effortless. Products you can rely on, reach for daily, and feel genuinely confident using.

Serum & Set Brow Gel, our first product, came directly from my background as a lash and brow artist. After working with countless clients many of whom needed extra care and attention for their brows, I kept coming back to the same gap, brow serums existed, but none of them styled or held. You'd finish your serum routine and still need three other products. I wanted to change that. Serum & Set styles and sets the brows while supporting them to look fuller and healthier over time. One product that is seamlessly woven into your everyday routine.

Every detail, from the formulation to the finish, reflects my values and my vision of beauty as something empowering, polished, and authentic.

Thank you for being here. Your support is what allows this brand to exist, grow, and continue to be built with care and purpose.

With love, Ellira xoxo

Let customers speak for us

from 10 reviews

I absolutely love the serum & set eyebrow gel! It holds my brows in place all day and it does not flake off or make them feel crunchy. I highly recommend x

Mackenzie Chitarra
Serum & Set Brow Gel
Serum & Set Brow Gel

Amazing!!!

Anonymous
Serum & Set Brow Gel
Serum & Set Brow Gel

My favourite brow product ever!!

Anonymous
Serum & Set Brow Gel
Serum & Set Brow Gel

Brows already feel unreal!!! And super fast delivery 🤩

Stephanie Hanlan
Serum & Set Brow Gel
Serum & Set Brow Gel

Easy to order and it arrived swiftly too

Jane Bramley-Glover
Taylored To Cosmetics

So love this product! It has really enhanced my brows in the short time I’ve been using it , I wouldn’t be without it now it’s all part of my morning routine to keep my brows looking fabulous all day long.

Jane Bramley-Glover
Serum & Set Brow Gel
Serum & Set Brow Gel

AMAZING!! formula is so gentle on recently laminated brows! my eyebrows were still flawless after a 12+ hour work day & a pilates session. a little goes a long way with this product xx

Jasmin Eddy
Serum & Set Brow Gel
Serum & Set Brow Gel

This brow gel is like nothing I have ever used before in my life! As soon as I apply it to my brows it makes me feel so incredibly fresh, hydrated and they last ALL day too, I literally want to keep on putting it on over and over again. In the 2 weeks that I have been using the Serum & Set I can already see fullness coming to my brows, sometimes I use it to slick back my hair on the sides of my hairline and I can see fullness appearing there too.
I highly recommend this product to anyone of any age, I have two young sisters and they are obsessed too!
I can’t wait to see what other products Ellira brings out because I know they are just going to be amazing! Xxx

Iske Heydenrych
Serum & Set Brow Gel
Serum & Set Brow Gel

I Absolutely love this brow gel!! I have been using it now for two weeks and the way it glides through your brows......AMAZING I love the way it's such a smooth application and has a light but strong hold throughout your day. It truly is the best!

Amiah
Serum & Set Brow Gel
Serum & Set Brow Gel

Absolutely obsessed, held my brows in place for 2 days because I forgot it was put on😵‍💫 shows how lightweight and long lasting/durable it is though!

Kayleigh
Serum & Set Brow Gel
Serum & Set Brow Gel
AUSTRALIAN MADE. CRUELTY FREE. MADE FOR YOU TO FEEL YOUR BEST. NO HARSH CHEMICALS. AUSTRALIAN OWNED. AUSTRALIAN MADE. CRUELTY FREE. MADE FOR YOU TO FEEL YOUR BEST. NO HARSH CHEMICALS. AUSTRALIAN OWNED. AUSTRALIAN MADE. CRUELTY FREE. MADE FOR YOU TO FEEL YOUR BEST. NO HARSH CHEMICALS. AUSTRALIAN OWNED.